The blog
Podcast pitching, taught from the delete key.
I've pitched professionally for 15 years, and I screen the guest pitches that flood shows my agency manages. Almost all get deleted. Everything here is written from that chair: what dies, what survives, and exactly why.
How to Pitch a Podcast as a Guest (From 15 Years on Both Sides of the Inbox)
The complete mechanism: the 500-character rule, the four parts, the five-minute research method, subject lines, and follow-ups. Written from the receiving end.
Podcast Pitch Email Examples: One Deleted, One Booked, Annotated by a Pitch Pro
Two complete pitches with a host's honest read on every line, and the exact moment each one won or lost.
Why Podcast Hosts Ignore Your Pitch: The 7 Deletion Patterns
Every pitch I have ever deleted died of one of seven causes. Name yours, and silence starts turning into replies.
Are Podcast Booking Agencies Worth It? Real Costs, From the Screening Side
What agencies charge, what you are actually paying for, when they earn it, and the one input no retainer can produce.
I turned my delete key into a $149 playbook.
PitchLite is the complete system: the 500-character framework, 20 annotated pitch composites built from real pitches sent and screened over 15 years, category frameworks, a follow-up system, and a tool that runs my deletion checks on your draft before you send it. One payment, lifetime updates.
See what's inside PitchLite → $149 once for the first 50 buyers · then $199 · 30-day refundOr start free: run your pitch through the Pitch Scorer and grab the 500-Character Pitch Kit (PDF), and get what's working now in the free Deleted at Second 3 newsletter.